DIGITAL TOURISM IN CENTRAL ASIA AND THE DEVELOPMENT OF ITS RENEWAL (USING THE EXAMPLE OF THE GREAT SILK ROAD)

Abstract

The article reveals the issues of regional development of cultural tourism, its features as an element of cross-border cooperation. The specifics of the structural organization of cross-border regions formed as a result of the interaction of the border territories of adjacent states are studied. The peculiarities of the organization of tourism activities in cross-border regions are considered, the conditions and opportunities for the development of cultural tourism in them are analyzed. It is established that activities in the field of cross-border tourism should take into account the specifics of the system organization of cross-border regions, as well as the socio-cultural features of its main elements.